Paytm One 97 Communications Limited has launched a new feature where users can earn gold coins on every transaction.
These coins can be converted into digital gold. The feature applies to many types of transactions, including:
Scan and pay
Online shopping
Money transfers
Recharge and bill payments
Recurring payments
It works for all payment methods such as UPI, debit card, credit card, and net banking.
A special benefit is that double gold coins are given for UPI payments made through credit cards and RuPay credit cards.
How to Earn Gold Coins
Users will receive 1% of their transaction amount in gold coins. For example:
Spending ₹10,000 earns 100 gold coins
Spending ₹1.5 lakh earns 1,500 gold coins
Each coin is worth approximately ₹15. Essentially, this is like getting a 0.01% cashback, but in the form of digital gold instead of cash.
Reason for Launch
Paytm says this feature was introduced ahead of the festive season, when gold demand is highest in India.
The goal is to help users gradually accumulate digital gold, turning their everyday spending into savings and long-term investments.
Other New Paytm Features
Recently, Paytm has added several other features to the app, including:
Reminders for recurring expenses
Monthly expense summaries
Personalized UPI IDs
Downloadable UPI statements
Viewing information from all bank accounts in one place
The company also stated that this initiative supports government programs like Atmanirbhar Bharat and GST reforms, helping individuals and businesses strengthen their savings.
Users can now accumulate a small amount of gold with every spend, which can grow into a long-term investment over time.
