Flipkart has launched a new premium subscription called Flipkart Black, aiming to compete with Amazon Prime in India.
This plan is a step above Flipkart VIP and the existing Flipkart Plus program. Flipkart Black combines shopping rewards, special deals, and YouTube Premium access, offering more value for regular online shoppers.
Flipkart Black Pricing and Launch Offer
The yearly subscription for Flipkart Black costs ₹1,499, but it’s available for ₹990 for a limited time.
This price matches Amazon Prime’s ₹1,499 membership, though it’s higher than Flipkart VIP, which is priced at ₹799 per year.
Unlike Flipkart Plus, which you earn through purchases, Flipkart Black needs to be bought directly.
Main Features of Flipkart Black
Here are the key benefits of Flipkart Black:
5% SuperCoins cashback (up to ₹100) on every Flipkart and Flipkart Minutes order.
Earn up to 800 SuperCoins monthly, which can be used for discounts.
Extra 5% off (up to ₹1,000) on SuperCoins-based purchases.
Exclusive Black Deals on high-end gadgets and accessories.
Early access to big sales like the Big Billion Days.
24×7 priority customer support.
Cleartrip travel benefits, including flight changes or cancellations for just ₹1.
However, the subscription cannot be cancelled or refunded once purchased.
YouTube Premium Access: A Major Highlight
One of the biggest attractions of Flipkart Black is the one-year YouTube Premium subscription, which is worth ₹1,490. This alone almost covers the cost of the plan.
YouTube Premium includes ad-free videos, offline viewing, and background playback, making it a strong benefit — especially since Amazon Prime Video has started showing ads.
Flipkart Black vs Amazon Prime and Flipkart VIP
Amazon Prime (₹1,499/year): Includes Prime Video, Prime Music, faster delivery, and early sale access.
Flipkart VIP (₹799/year): Offers some exclusive discounts and early access to sales, similar to Amazon Prime Lite.
Flipkart Black (₹1,499/year): Focuses on SuperCoins cashback, special deals, YouTube Premium, and faster service — ideal for frequent Flipkart users.
For shoppers who prefer YouTube Premium over Prime Video, Flipkart Black offers great value.
Summary
Flipkart has launched Flipkart Black, a new premium plan priced at ₹1,499 per year (₹990 for a limited time).
It offers 5% cashback in SuperCoins, exclusive product deals, early sale access, and a free YouTube Premium subscription worth ₹1,490.
Placed above Flipkart VIP, it directly competes with Amazon Prime, offering strong benefits for online shoppers looking for both savings and entertainment.
