India’s largest digital payment platform, Paytm, has introduced a new rewards program called “Gold Coins”.
Under this program, daily digital payments made through Paytm will earn users gold coins, which can later be redeemed for digital gold.
This launch comes just before the festive season, including Dussehra, Diwali, and Dhanteras—when gold purchases are traditionally high in India.
Users will earn gold coins equivalent to 1% of the transaction value on payments such as:
Scanning and paying at stores
Online shopping
Sending money
Mobile recharge and bill payments
Recurring payments and more
Conversion rate: 100 Gold Coins = 1 Rupee worth of digital gold.
How to Earn More Gold Coins
Gold Coins can be earned via UPI, debit card, credit card, and net banking.
Customers using credit cards or RuPay credit cards for UPI payments will receive double the Gold Coins, offering extra rewards compared to other payment methods.
Paytm states that this initiative aligns with the government’s Atmanirbhar Bharat (Self-reliant India) vision, encouraging digital payments while enabling wealth creation through digital gold.
A Paytm spokesperson said:
“Gold has always held a special place in Indian homes.
With this program, every payment is rewarded with Gold Coins that can be redeemed for digital gold, turning everyday transactions into a store of value.”
How to Redeem Gold Coins for Digital Gold
To redeem your Paytm Gold Coins:
Open the Paytm app.
Tap on the “Gold Coins” widget on the home screen.
Check your Gold Coin balance earned from transactions.
When your balance reaches 1,500 coins, the “Redeem for real gold” option will appear.
Tap it to convert Gold Coins into digital gold.
Reminder: 100 Gold Coins = 1 Rupee worth of digital gold.
