Ola Improves customer support with app-Based Service

Ola Electric, India’s largest electric two-wheeler company, is taking steps to improve its service quality.

To tackle a growing service backlog and spare parts shortage, the company has deployed a 250-member rapid-response team.

This team includes technicians, operational experts, and core management leaders, all focused on quickly clearing service backlogs across the country.

Hyperservice Initiative

Ola Electric has launched the Hyperservice Initiative to transform the way its electric scooters are serviced. The initiative aims to:

Reduce long waiting times at service centers

Make repairs and spare parts more easily available

Provide fast and reliable after-sales support

This model has already been implemented successfully in Bengaluru and will soon expand to other major cities in India.

Role of the 250-Member Expert Team

The dedicated task force has several key responsibilities:

Completing old and pending repairs as quickly as possible

Speeding up battery replacements

Supporting service centers through real-time communication

Ensuring prompt availability of scooter spare parts

Strengthening the service network to support the growing number of Ola scooters

The team works under the supervision of Ola leadership, and reports suggest that the backlog has already been largely cleared in many major cities.

In-App Service Booking and Spare Parts

Ola Electric has also introduced in-app service appointment booking. Customers can now:

Book service slots directly through the Ola app

Order popular genuine spare parts via the app or website

This new system reduces the need to visit service centers, cuts down waiting times, and speeds up the repair process.

Why the Backlog Increased

Ola Electric experienced record sales in 2023, leading to a rapid increase in the number of scooters on the road.

This surge put pressure on service centers, causing delays and making parts less available.

With the new initiatives, Ola is aggressively addressing these challenges to improve service efficiency and regain customer trust.

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