In a resounding testament to its ongoing dominance, Apple has clinched a staggering seven out of the top ten spots in global smartphone sales, according to the latest report from Counterpoint Research.
Samsung, meanwhile, maintains its presence with three models securing spots on the coveted list.
This seismic shift underscores Apple’s meteoric rise in the industry, dethroning Samsung from its long-standing reign as the largest phone-selling company worldwide.
Apple’s Triumph in 2023
Marking a watershed moment in the realm of smartphone sales, Apple emerged as the undisputed champion in 2023, solidifying its status as the premier phone-selling company globally.
Surpassing Samsung after a remarkable 12-year reign, Apple’s ascent signifies a paradigm shift in consumer preferences towards the tech giant’s innovative offerings.
The iPhone Reign: A New Benchmark in Sales
In a remarkable feat, Apple’s iPhone lineup clinched an unprecedented seven out of the top ten spots in global smartphone sales for the first time in history, as per the latest findings from Counterpoint Research.
This remarkable achievement underscores the unparalleled popularity and widespread acclaim garnered by Apple’s iconic devices across diverse markets worldwide.
iPhone 14 Takes the Lead
Leading the charge among Apple’s stellar lineup, the iPhone 14 emerged as the best-selling smartphone of 2023.
Notably, a significant portion of its sales emanated from key markets such as the United States and China, further solidifying its position as a global frontrunner in smartphone sales.
The Pro Effect: Surge in iPhone Pro Models
Driven by consumer preference for premium features, the iPhone Pro models witnessed a surge in demand, with the iPhone 14 Pro Max and iPhone 14 Pro securing the second and third positions, respectively.
This trend highlights the enduring allure of Apple’s high-end offerings among discerning consumers seeking cutting-edge technology and superior performance.
Samsung’s Resilience: A Blend of A-Series Triumph
Despite Apple’s remarkable dominance, Samsung demonstrated resilience with three of its models making notable appearances on the top-selling list.
Notably, Samsung’s affordable A-series phones, including the Galaxy A14 5G, garnered substantial traction, underscoring the brand’s ability to cater to diverse consumer segments with a mix of budget-friendly and feature-rich offerings.
