The smart TV market in India is growing very fast, and companies are now focusing not only on bigger screens but also on advanced AI features. Keeping this trend in mind, Samsung has launched its new 2026 Vision AI TV lineup in India.
The company has introduced 72 new TV models at once. These include OLED, Neo QLED, Mini LED, UHD, and Frame TVs. Samsung says these TVs are designed to offer a smarter and more personalized viewing experience for users.
The new TVs can automatically adjust picture quality, sound, and brightness based on room lighting and user preferences. This means the TV will not just display content but will also improve the overall entertainment experience automatically.
Samsung Expands Options Across Every Budget
With this launch, competition in the Indian smart TV market is expected to become stronger. Samsung has launched TVs in both budget
and premium price ranges so that more customers can choose a model according to their needs and budget.
As part of the launch offer, customers buying selected TV models can get a free soundbar worth up to ₹1,02,990 and a free music studio worth ₹23,990 for a limited time.
Apart from this, the company is also offering up to 20% cashback and easy EMI options.
The new 2026 Vision AI TVs are now available at Samsung retail stores, Samsung’s official website, and major online and offline stores across India.
Samsung Vision AI TV Prices
Samsung has launched different TV series at different price points:
Micro RGB TVs start at ₹1,24,990
OLED TVs start at ₹1,14,990
Frame TVs start at ₹56,990
Neo QLED TVs start at ₹52,990
Mini LED TVs start at ₹42,990
UHD TVs start at ₹36,990
This wide range gives buyers many options, from affordable smart TVs to premium home entertainment models.
OLED TVs Focus on Premium Picture Quality
Samsung’s new OLED TVs are specially designed for users who want a premium viewing experience. OLED technology provides deeper blacks, better contrast, and more realistic colors.
These TVs come with 4K resolution, high refresh rates, and AI-based picture optimization. According to the company, users will get a better movie and web series watching experience with improved visuals and smoother performance.
Neo QLED TVs Get Major Upgrades
Samsung has also upgraded its Neo QLED TV series with Mini LED technology. These TVs offer better brightness and improved details on the screen.
Neo QLED TVs are expected to perform especially well for gaming and sports content. Features like AI Upscaling, Smooth Motion, and Better HDR help improve picture quality, even when the original content quality is low.
Budget-Friendly UHD TVs Also Introduced
For users looking for a smart TV at a lower price, Samsung has also launched new UHD TVs. These TVs support 4K resolution and come with smart features and OTT app support.
The company says even budget buyers will get a strong screen and sound experience with these models.
AI Features Are the Biggest Highlight
The main attraction of Samsung’s new Vision AI series is its advanced AI technology.
The TVs can automatically adjust brightness depending on room lighting conditions. If the room is bright, the TV increases brightness. In darker rooms, it balances colors and contrast for a better viewing experience.
Samsung has also added AI-based sound optimization that helps make audio clearer and more balanced according to the surrounding environment.




