Royal Enfield Launches ‘Made in India’ Bullet 350 in Japan

Royal Enfield, renowned for its robust motorcycles, has officially introduced its latest offering, the Bullet 350, in Japan.

Originally unveiled in India last year, this motorcycle has now made its way to Japanese shores, offering enthusiasts a taste of Indian engineering prowess.

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Priced at 6,94,100 yen (approximately Rs 3.83 lakh), the Bullet 350 is set to captivate the Japanese market.

Additionally, Royal Enfield has also made its Himalayan 450 available in Japan, further expanding its product lineup in the country.

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A Classic Design with Modern Engineering

The Bullet 350 boasts a distinctive handlebar design and a sleek single seat, complementing its classic aesthetic.

While its engine and chassis resemble those of the Classic 350, the Bullet 350 is powered by a potent 349 cc single-cylinder engine, delivering 20.2 bhp of power and 27 Nm of torque.

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Earlier this year, Royal Enfield introduced two new color variants for the Bullet 350: Military Silver Red and Military Silver Black, adorned with hand-painted silver pinstripes.

These additions have enhanced the motorcycle’s appeal, offering riders a blend of style and performance.

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Diverse Range of Variants and Features

The Bullet 350 is available in three variants – Standard, Military, and Black Gold, catering to different preferences.

Equipped with telescopic forks at the front and twin gas-charged shock absorbers at the rear, the motorcycle ensures a comfortable and smooth ride.


Depending on the variant, it features disc brakes at the front and rear, or a combination of disc and drum brakes, ensuring reliable stopping power.

Global Expansion and Rider Experience

Royal Enfield’s Hunter 350, the company’s most affordable motorcycle to date, boasts 17-inch wheels, enhancing its maneuverability and handling.


With a 349 cc engine akin to the Classic 350 and Meteor 350, the Hunter 350 has garnered attention worldwide, being sold in various countries including Indonesia, South Korea, Thailand, Italy, France, Argentina, UK, Germany, Colombia, Mexico, New Zealand, and Australia.

Innovating Rider Experiences with Rental Services

In addition to its product expansion, Royal Enfield has ventured into motorcycle rental services, offering enthusiasts the opportunity to experience its iconic motorcycles firsthand.

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Through the Royal Enfield Rental service, motorcycles are available for rent in numerous cities, providing users with a convenient and hassle-free way to explore their passion for riding.

By visiting the Royal Enfield website, users can select their desired city, pick-up and drop-off dates, and choose from a range of available variants and prices, making the rental process seamless and enjoyable.

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