Mumbai :
Apple has partnered with Bharti Airtel to offer exclusive deals on its OTT video and music streaming services, Apple TV+ and Apple Music, to customers in India.
Through this strategic collaboration,
Airtel Xstream customers with premium WiFi and postpaid plans will gain access to Apple TV+ content, enhancing the entertainment offerings of Airtel Xstream Fiber.
Exclusive Offers for Airtel Customers
These exclusive Apple Music and Apple TV+ benefits will be available later this year, exclusively to Airtel customers in India.
Enhanced Customer Experience
Amit Tripathi, Chief Marketing Officer and EVP, Customer Experience at Bharti Airtel, commented on the partnership: “Apple and Airtel are natural partners who aim to deliver excellence in customer experience.
We share a common vision of fulfilling the entertainment needs of Indian users.”
Tripathi emphasized that this partnership with Apple will elevate the customer experience by providing access to world-class content and entertainment.
Oliver Schusser, VP of Apple Music, Apple TV+, Sports, and Beats, expressed his enthusiasm, saying, “We’re thrilled that Airtel customers in India will soon be able to enjoy all the content on Apple TV+ and Apple Music.
With our ever-growing list of world-class films, television shows, and music, we know there will be something for everyone.”
Airtel highlighted that the demand for big-screen video content in India is growing rapidly, reflecting a strong appetite among Indian users for high-quality video content.